Sony Shifting From ‘Mega-Blockbusters’ to Family-Friendly This Year


/ by Kyra Gallion

In the latest issue of Game Informer, it was noted that Sony is lacking ‘mega-blockbusters’ this year. Sony Worldwide Studios president Shuhei Yoshida responded:

“We’d love to have multi-million sellers for the holiday. But each title needs time to develop, especially new IP like The Last of Us. God of War has always come out in March, so that’s a natural time to aim at. Our strategy for Christmas is to go big on family-friendly titles. This is a neglected genre for the PlayStation 3, but as it matures, I think it’s really important to have these games on the platform. I think we have a great lineup this holiday to complement third parties’ big core games.”

There has been a lot of concern in the gaming community lately about current console’s direction away from “hardcore” games and towards “family-friendly”, however it appears that trend is only going to continue for now. What do you think? Is this a mistake on Sony’s part or a valid strategy?

 

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